Xin Chào Vietnam: The 2024 Roll’d Leadership Conference

Xin chào Vietnam…Hello Vietnam! 

The Country Cooked team landed in the hot and sunny city of Da Nang, Vietnam ready for a jam packed agenda of workshops and learning sessions from the leaders at Roll’d for the 2024 Roll’d Leadership Conference. 

Of course there was free time to explore and discover Vietnamese culture, like traditional fishing boat rides through the Coconut Forest, but the trip's main purpose was for trusted industry partners to come together to understand the foundations of good leadership and brand building over four days of workshops.   

On day 3, all of the partners got ready to take a tour through the Blue Dragon Villages in Hue, a two hour drive from Da Nang. The Blue Dragon Children's Foundation is a charity that helps street kids and rescues victims from slavery and human trafficking in Vietnam. We helped by visiting the houses to help build homes and better futures for the people in the village by building fences together and speaking to the survivors and homeless children who have been saved by Blue Dragon. This was a first-hand experience of the impact of generosity. 

Day 4 was filled with learning and ended with the 2024 Awards Gala Night. The day started with reflections and an interactive guide to the importance of knowing our brand in depth, learning marketing strategies and how to achieve set-out goals for the business. This was delivered by Rolld’s National Marketing Manager, Jenny Duong and National Local Area Marketing Coordinator, Tony Le. The 2024 Awards Gala Night was held at the Sheraton Grand Hotel, sponsored by Liven. Drinks and food were flowing on the Da Nang beach with smiles all around. Roll’d acknowledged their partnerships with Liven, Asahi Beverages, BioPak and PFD Food Services just to name a few.

Country Cooked won the 2024 Supplier of The Year and we couldn't be happier. 

After winning the Supplier of The Year Award at the 2022 Roll’d Conference, Country Cooked was so grateful to also accept this year's award. 

CEO and Director of Country Cooked, Loui Marcocci, accepted the award on stage and gave a heartwarming speech to thank his hardworking team back home in Melbourne and his family.    

Country Cooked has been a trusted partner with Roll’d for over 5 years. We are pleased to see the recognition of our hard work to supply cooked products that serve as an exceptional foundation for crafting distinctive and flavoursome dishes. We are dedicated to delivering high-quality cooked products that not only solve culinary challenges but also ignite creativity. We do this by investing in the best equipment and having a highly skilled team to help maintain our position as a pioneering force in the challenging food industry and aiming to set new standards.   

To continue the celebration, the Awards Gala Night was followed by drinks, mingling and karaoke at the hotel bar, sponsored by Asahi Beverages. Everyone had a blast.

It was a successful conference in a beautiful country and we are hopeful for more successes for the business to come in 2024 and we thank Roll'd for this opportunity!